How it works
One tap.
More 5-star reviews.
Your customer taps a card. Their phone opens your review page. No app, no QR hunting, no typing. That's the whole thing.
Start here
Wait, what even is this?
Never heard of a “tap card”? Perfect. Here it is in plain English.
tovtap is a small plastic card (or a little countertop stand) you keep next to your register. When a happy customer taps it with their phone, your Google review page opens on their screen, instantly.
That's the whole idea. Leaving a review normally takes effort: open Google, search your business, scroll, tap, type. Most people mean to and never do. tovtap collapses all of that into one tap, at the exact moment they're happiest, right in front of you.
The short version: customer taps → your review page opens → they leave a 5-star review in about ten seconds. No app, no QR hunting, no typing your business name.
Try it yourself
Tap the card. Watch the phone.
This is exactly what your customer sees. Go ahead, give it a tap.
9:41
Waiting for a tap. No app, nothing to open.
From the customer's side
How a customer uses it
Four moments, about ten seconds, zero friction.
They tap the card
Your customer holds their phone near the card sitting on your counter. That's the entire action: a tap, like paying with their phone.
Your branded page opens
A page with your business name and logo pops up in their browser automatically. No app install, no typing, no searching for you on Google.
They pick: review or feedback
Loved it? Two taps to a 5-star Google review. Something off? They can send you private feedback instead. Same page, same choice for everyone.
Done in ~10 seconds
The whole thing happens while they're still standing at your counter, still glowing about the great experience. That's when reviews actually happen.
From the owner's side
How you set it up
No tech skills. No app. If you can scan a QR code, you can do this.
Step 1
Order your card
Pick a card, the built-in Tap Stand, or a bundle, and give us your Google review link at checkout so we can program it for you. (Checkout opens July 28.)
Step 2
We pre-program it
Your card is written and locked to a tovtap link before it ships. Nothing to configure, nothing to plug in.
Step 3
It arrives ready
Slip it out of the mailer, tap it, and sign in with Google. Your dashboard's ready. That's the whole setup.
Step 4
Set it and grow
Place it by the register. Every tap flows into your Insights dashboard so you can watch reviews and feedback roll in.
What you get
More than a card
A card gets you reviews. tovtap gets you reviews plus the picture of what's working.
More reviews, less nagging
Capture the review at peak happiness, at the counter, instead of hoping people remember later. That's where the volume comes from.
The Insights dashboard
See taps, peak times, and which card or location is performing. Free for 30 days, then $14.99/mo (or $149/yr). Reviews keep working regardless.
Private feedback
Unhappy customers can tell you directly instead of Google. You catch problems early, and every visitor sees this same option.
Remote-managed cards
Re-point or disable any card instantly from your dashboard. Change your Google listing? We update it on our end. Same card, no reorder.
Pricing & plans
Simple, and free where it counts
You buy the card once. Reviews are free forever. Insights is the only optional add-on, and you get 30 days free.
The card
from $24.99
one-time
- Premium NFC card, pre-programmed & locked
- Your branded review page
- Printed QR backup for older phones
- Collect reviews free, forever
Insights
Free for 30 days
then $14.99/mo or $149/yr
- Taps, peak times & per-card analytics
- Private feedback inbox
- Multi-location & multi-card tracking
- Cancel anytime, reviews still work
Reviews
Always free
no subscription, ever
- Every tap → your Google review page
- Never gated, never metered
- Works whether or not you subscribe
- No per-review fees
Why tovtap
The easiest way wins
Other tap cards just bounce you to Google. tovtap adds the analytics, private feedback, and remote card control they don't, and it beats QR codes and asking out loud on every count.
| tovtap | Other tap cards | QR code | Asking manually | |
|---|---|---|---|---|
| One tap, no app, no typing | ||||
| Works without a camera app | ||||
| Feels premium on the counter | ||||
| Tracks taps & reviews (analytics) | ||||
| Captures private feedback too | ||||
| Re-point or disable it anytime, remotely | ||||
| Your own branded review page | ||||
| No awkward face-to-face ask | ||||
| One-time cost, no per-review fees |
Safety & security
Is it safe? Can it be hacked?
Short answer: there's nothing on the card worth hacking, and you stay in control of it from anywhere.
The chip is locked
It's read-only and holds a single short link, nothing else. There's no data on it to steal and nothing to overwrite.
The destination lives on our servers
The card points to a tovtap link we control. The real Google destination is stored server-side, so we can change or switch it off without touching the card.
Lost card? Disable it instantly
If a card is lost or stolen, disable or re-point it from your dashboard in seconds. The physical card becomes worthless plastic the moment you do.
No personal data, anywhere on it
The chip never stores anything about you or your customers. No payment info, no accounts, no tracking. Just a link to a public review page.
Playing by the rules
No review gating, ever
The single most important thing to understand, and the thing that keeps you out of trouble with Google.
What some tools do (don't)
“Review gating”
They quietly send happy customers to Google and hide the review button from unhappy ones. Google's policies and the FTC both prohibit this, and it can get your listing penalized.
What tovtap does
One page for everyone
Every person who taps sees the identical page with the identical options: leave a Google review or send private feedback, their choice. No filtering, no hiding. Fully compliant with Google and FTC guidance.
You're not gaming reviews. You're just removing the friction so real customers leave real reviews. That's allowed, encouraged, and exactly what tovtap is built for.
The technology, simply
Is it like a QR code?
Same goal: open a web page. NFC just gets there in one step instead of five.
What NFC actually is
NFC = “Near Field Communication.” It's a tiny chip that wakes up when a phone touches it and quietly hands over a link. It's the very same tech behind Apple Pay and tap-to-pay bank cards. You already use it all the time. No battery, no Bluetooth to pair, nothing to charge.
And the QR backup
Every tovtap card and stand also has a printed QR code. So even the rare older phone without NFC is covered. They can scan instead of tap and land on the exact same page. You never leave a customer stuck.
| Tap vs scan | QR code | NFC tap |
|---|---|---|
| Get the page open | Open camera app, aim, hold steady, wait, tap the banner | Tap the card. Done. |
| Works in the dark / at an angle | Struggles, needs a clear, lit view | Works, no aiming needed |
| Steps for the customer | 4–5 | 1 |
| Feels like… | A small chore | Magic |
Everything else
Questions, answered
24 of them, the ones every newcomer asks.
That's the whole thing
Ready to turn happy customers into reviews?
We launch July 28. Join the waitlist for early access and an exclusive founding-member discount before the first run sells out.
No spam. Just your launch invite and founding-member offer.